Tourzy® for Multifamily

Lease up faster.

Lease-up strategy and tour analytics for apartment and build-to-rent communities — fill homes faster with self-guided tours.

5 Myths About Apartment Tour No-Shows That Are Draining Your Leasing Team

5 Myths About Apartment Tour No-Shows That Are Draining Your Leasing Team

5 Myths About Apartment Tour No-Shows That Are Draining Your Leasing TeamDon Catalano, SIOR, CCIM
Published on: 11/09/2026

No-shows get blamed on unserious renters and thin follow-up. Here is what the 2026 rental data actually supports, what nobody publishes, and what to measure instead.

For Communities
Reading Demand From Tour Data: What Aggregated Tour Patterns Do and Do Not Tell You

Reading Demand From Tour Data: What Aggregated Tour Patterns Do and Do Not Tell You

Reading Demand From Tour Data: What Aggregated Tour Patterns Do and Do Not Tell YouDon Catalano, SIOR, CCIM
Published on: 11/09/2026

National rent, vacancy and concession data answer a supply question well and a conversion-benchmark question not at all. Read aggregated tour data against your own baseline.

For Communities
The Renter Journey: Where Apartment Communities Actually Lose the Lease

The Renter Journey: Where Apartment Communities Actually Lose the Lease

The Renter Journey: Where Apartment Communities Actually Lose the LeaseDon Catalano, SIOR, CCIM
Published on: 10/09/2026

The median recent renter takes one in-person tour and submits two applications. Walk the funnel stage by stage and the elimination point moves earlier than operators assume.

For Communities
Leasing Response Time: What the Data Actually Supports in 2026

Leasing Response Time: What the Data Actually Supports in 2026

Leasing Response Time: What the Data Actually Supports in 2026Don Catalano, SIOR, CCIM
Published on: 10/09/2026

The response-time statistics quoted in leasing decks are mostly unverifiable. Here is what can actually be measured about inquiry response, why the average is the wrong number, and how to instrument it in your own data.

For Communities